Area Sales Representative

Location: Northern England
Salary: £45,000 per annum + £1,000 Target Achievement Bonus
Commission: 3% on Year-on-Year Growth
OTE: £63,500
Benefits: Company Car
Type: Full-time, Permanent

We are looking for a driven and commercially focused Area Sales Representative to join our team. This is a fantastic opportunity for a motivated sales professional who thrives on developing new business, building strong customer relationships, and driving regional growth.

About Spearhead

Spearhead is a trusted and growing provider of high-quality products, committed to delivering exceptional service and value to our customers. With a strong reputation in the market, we pride ourselves on building long-term partnerships and supporting our customers with reliable solutions tailored to their needs.

The Northern England Sales Representative plays a vital role in driving the continued success of the business. As the face of Spearhead in the region, you will be instrumental in strengthening existing relationships while identifying and developing new opportunities. This role is key to ensuring our customers are well supported, our product range is fully represented, and that we continue to grow in a competitive market.

spearhead's distribution facility showing pallet racking and large volume of product held in stock

About the Role

We are looking for a driven and commercially focused Area Sales Representative to join our team. This is a fantastic opportunity for a motivated sales professional who thrives on developing new business, building strong customer relationships, and driving regional growth.

Reporting directly to the Sales Director, you will take ownership of your territory, identifying opportunities, expanding existing accounts, and delivering outstanding customer engagement.

Key Responsibilities

Sales & Business Development
Develop and execute strategic sales plans to achieve and exceed targets
Identify and win new business across the region
Drive growth across all product categories
Monitor market trends, competitor activity, and customer needs

Account Management
Build and maintain long-term customer relationships
Conduct regular site visits, account reviews, and check-ins
Identify opportunities to expand within existing accounts

Product Demonstration & Support
Deliver engaging product demonstrations at customer sites
Provide technical support and tailored solutions
Gather customer feedback to support product and marketing improvements

Collaboration
Work closely with internal teams including Marketing and Customer Support
Maintain accurate CRM records, forecasts, and reporting
Support quotations, follow-ups, and pipeline management

What We’re Looking For

Proven experience in sales or business development (essential)
Strong track record of achieving or exceeding targets
Excellent communication, negotiation, and presentation skills
Ability to build rapport and manage long-term relationships
Commercial awareness with a proactive approach to identifying opportunities
Self-motivated and capable of managing a regional territory independently
Experience with CRM systems and sales reporting tools
B2B sales experience (preferred)

What Success Looks Like

Consistently achieving monthly, quarterly, and annual targets
Growing the regional customer base
Increasing product adoption within existing accounts
Delivering high-quality customer interactions and demonstrations
Maintaining accurate and up-to-date sales pipeline data

Education

A-levels or equivalent (required)
Degree in Business, Sales, Marketing, or related field (desirable)

elderly gentleman enjoying the outdoors doing some gardening

Why Join Us?

Competitive salary with strong earning potential
Uncapped growth through commission structure
Company car provided
Autonomy to manage and grow your own territory
Opportunity to work with an innovative and expanding product range

Ready to Make an Impact?

If you’re an ambitious sales professional ready to make an impact and grow your career, we’d love to hear from you.

How to Apply: Send your CV to careers@spearheadhealthcare.com. We look forward to welcoming you to our team!

Please Note: Applicants must have the legal right to live and work in the UK at the time of application. We are unable to offer visa sponsorship for this role.